31 Days of Halloween Makeup – Day 10: Tips for creating 20th century period makeup

31 Days of Halloween – DAY 10: Tips for creating 20th century period makeup
Not everyone wants to be something gory for Halloween. Period makeup is great if you want to be cute or sexy this season. You can even mix a retro look with something more modern, like mixing a 1920’s makeup with a steampunk costume.  Create a 1950s pin-up girl zombie.  Definitely go online to find more reference pics for the look you want to create.  While you are researching you are bound to find out some fun facts about your chosen decade.  For the sake of time and space, I am just covering the 1920s to the 1980s.

1920s sex symbol, Clara Bow

1920s sex symbol, Clara Bow

Makeup through the ages
If you prefer to recreate looks from days gone by, here are tips for each decade.

Clara Bow was Hollywood’s sexy “It” girl of the 20s and a great place to start if you want to do a look from this decade.
Foundation: Go for a heavy, powdered matte look.
Eyes: Heavy black smokey eyes in a rounded shape. Heavy eye liner under the eyes. Lots of mascara
Brows: 20s Eyebrows had an ultra thin, rounded shape, slopping downward. Giving sort of sad, doe-eyed look
Lips: should be rounded at the bottom with a cupids bow at the top. Use shades of dark burgundy or plum for your pout.

Mae West

This is during the Great Depression, though you couldn’t tell by looking at Hollywood vixens like Claudette Colbert, Mae West or Joan Crawford.
Foundation: Create a more sculpted pale, waxen complexion.
Cheeks: Blush was applied high on the cheekbones
Eyes: Use light shimmering colors from lash line to brow, then contour the eye with a darker color in the crease and blend well.
Lips: The lip line should be precise.  Lips should have a high shine. At the time they achieved this by using petroleum jelly.

1940s:During World War II, while some commodities were in short supply, beauties like Lauren Bacall, Katherine Hepburn and Judy Garland showed us we can still look fabulous.

These changed during the 40s to a more natural, thicker look, but still well maintained.
Eyes: Lids should have a clean, natural look with just a darker shade in the crease to the outer corners of the lid.
Lips: Use strong, matte colors. Keep the natural shape but soften the peaks to a rounded shape on top.

The incomparable Marilyn Monroe

1950s: Movie stars like Marilyn Monroe, Audrey Hepburn and Elizabeth Taylor were ultra-glam in the 50s during the age of the pin-up girl.
The look was matte and very smooth
Use ver little blush, high on the cheekbones
Brows: These were dramatic and well-defined with a definite arch, instead of the sloping look from the 20s & 30s.
Eyes: The winged eyeliner look was very popular then and now.  Brown or grey colors were used for contouring the eyes and false eyelashes were added at the corners as a finishing touch
Lips: Lips were lined with a defined peaks at the top. Bright reds and pinks were popular
Don’t forget the beauty mark place near the mouth or high on the cheek.


Eddie Sedgwick

1960s:This look is healthy, youthful and fun. Think, Twiggy, Edie Sedgwick, Tina Turner or Mia Farrow
Brows: Brows didn’t have the same structure and drama of the 50s
Cheeks: Apply the blush across the apples of the cheeks for a healthy look
Foundation: Apply foundation sparingly. Use enough to cover blemishes and let your natural skin show through
Eyes: The elongated eye was popular. You can achieve this by applying a dark color line in the crease of the lid and drag slightly beyond the outer corners of the eye. Use matte chalky eyeshadow and line the waterline with white. Try fake lashes on top and bottom and lots of mascara.
Lips: Nude lip colors were used or pale pink

Miss Diana Ross.... Meeeoooww!1970s:Ahhhh the 70s, when I was born. The Dawn of Disco. Stars like Diana Ross, Farrah Fawcett and David Bowie influence the way people wear makeup then and now. 
Dewy, glowing finish (no matte here)
Place blush underneath cheekbones and blend toward hairline. Use a highlighter on top of the cheekbone to contour the face.
Well groomed, tadpole shaped eyebrows.
: The winged out cat eye was super popular.  Dark smokey eyes with shimmery, metallic colors used on the inner-corner and brow bone. 
Natural lip line with heavy gloss.

Cyndi Lauper

1980s: I love this decade. Mostly because it’s one I can remember.  I had my biker shorts, bangle bracelets, and my Dr. Pepper Lip Smackers lip gloss. I thought I was hot stuff! For the 80s, think… Cyndi Lauper, Grace Jones, Modana and Adam Ant. The all had their individual style that is still copied to this day.
Foundation:  Heavy, matte foundation with lots of powder.
Cheeks: Blush was applied heavily across the cheekbone and blended out
Eyes: Ladies (and men) used eyeshadows and eye liners in all the colors of the rainbow (I can remember being very fond of teal eyeliner).  Shadow can be applied from  lash line to brow in just one color or a patchwork of four or five colors, above and below the eyes.
Brows: Full, bushy, thick brows were back in full force.
You can have fun with this one. Everything goes from matte, glossy and metallic colors.  Outrageous shades like bright fuchsia, bronze and orange were worn by all.

If you are looking to do a retro look from the last century, I hope this helps!

Please feel free to leave comments and let me know what you think.  Also comment if you have tips you want to share with the world and link back to your blog.

One thought on “31 Days of Halloween Makeup – Day 10: Tips for creating 20th century period makeup

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